An interesting idea of a few popular German weblogs: A countdown and a lot of speculations..
What is it? It has a fixed end, a dramaturgy and a goal: A campaign! Exactly. Continue reading
An interesting idea of a few popular German weblogs: A countdown and a lot of speculations..

What is it? It has a fixed end, a dramaturgy and a goal: A campaign! Exactly. Continue reading
A brilliant animated online movie, part of an American campaign pro organic food.
Grocery Store Wars is an outstanding movie. With lots of love for the details the filmmakers Free Range Studio animated vegetables, cans and fruits and made them speak about “Ways of the farm”.
From the pressrelease of the client, the Organic Trade Association (OTA)
Store Wars is the latest outreach effort of OTA to educate consumers about the many benefits of organic products. By spoofing a pop culture phenomenon like Star Wars, OTA hopes to attract a new generation of organic consumers, especially “Gen Xers” who grew up loving Luke, Leia and Han, and are now increasingly concerned about making healthy food choices for their families.
Storewars is a great movie and a great idea. It´s funny, cute, educative and will spread by itself on the internet. May the farm be with you.
In september we are electing a new government. I am going to be involved with the campaign, trying to prevent the black republic
Chancellor Schröder decided a week ago that after 9 major defeats of its social democratic party (SPD) in regional parliaments (which are important – we are a republic) it would be impossible to go on since his party and his politics “no more have the trust of the people”. I am working for the online consultancy Face2Net. One of their clients is the SPD, so I am going to be involved with the campaign. September 18th is the estimated election day. This is going to be tough, but exciting. And it starts now.

Me and a friend are working on a paper for our studies in organizations. In this Weblog: http://nwidentitaet.blogg.de we try to collect and share our thoughts. (in German) We will focus on a systemic view on identity of organizations within networks. Quite a complicate task.. Please help us and feel free to comment there!
Friday, 22nd of april, I was invited to a McKinsey workshop. These workshops are for getting to know each other and asking a lot of questions to the consultants. We were going to do a case study, eat together and spend a whole day like this.
I just upgraded to WordPress 1.5 which gives me stunning oppurtunity to change the look&feel of the website just by a mouseclick. Awesome! Rightnow I am trying out different types of design, temporarily you´ll see the one I made for Circle Culture. I will redesign this as well, but please leave a comment about what you think about the change!
As a big fan of MTV´s show “Pimp my ride” I would like to suggest something and initiate an important search: If anyone knows about the people who have a pimped car now that really changed their life (Xzibit and his crew always claim to support people with their dreams and goals, right?!), please leave a comment!
Well, that´s news. Remember, I published an article on podcasting as a tool for political campaigning? Now John Edwards, fomer vice-president candidate for John Kerry, will launch a podcast.
Read about in Buzzwebster.
I am proud to announce that I will consult the very respected trend, style, fashion, ideas and brand agency “Circle Culture” to build their own blog. In a few weeks you will find interesting news, story and views on brands and culture on www.cc-room.com. More news to come..
Yesterday, I went to Munich to attend the blogging day, organized by the trend consultancy CScout. Continue reading