I am proud to be one of the writers of Germany´s leading magazine on politics online “Politik Digital” now. They published an article about Podcasting (in German) as a tool for political campaiging. Very interesting subject and technology, read more about it at Wikipedia.
Ever wondered how P. Diddy came in to the Oscar show?
Here´s the answer:
Hollywood has a new trend: It´s not sports cars, no hummers, no, we´re talking about the real shit: trucks! This is what the stars and leaders of the entertainment industry really need to represent. And it all started with a car that broke down.. Continue reading
Www.spanischinberlin.de is for everybody who wants to learn Spanish in Berlin. Here you get all kind of information about Montse Ruz, a native speaker and Spanish teacher.
Thanks to Hinterding I came across one the most amazing blends of advertising and.. music! Thank you for the Vertriebstraing, Mr Roger Rankel.
Go to Roger Rankel (the name itself is a blast already in my opinion..), put on your headphones and listen. No irony, all completely serious!
By the way: This is their head of communication..
I can´t wait to talk to him. I think am going to apply for a distribution training NOW!
Update: Now, of course, the funny sond does not exist anymore..
To anybody who is interested in movie marketing on the internet, I can provide a nice presentation (PDF) I held in a seminar last week. Continue reading
All sorts of marketing-bloggers (like Ad-Rag) are alarmed about being beguiled by advertising firm Ogilvy and Mather. O&M wanted to use their blogs in a viral campaign, sending e-mails by a pretended student, supposedly to be more credible. Meanwhile I get e-mails who document good old napkins as a memo. Continue reading
